
The tool serves product teams in B2B SaaS and PLG contexts, turning each customer's product behavior into timely, personal guidance so every user knows what to do next.
Lumi reads what each user has actually done and writes the one message that makes sense for them, aiming to help users catch up with product changes and adoption goals.
Campaigns start with an adoption goal and a defined audience; Lumi identifies who qualifies and then determines the message and actions to achieve the goal.
Users monitor adoption outcomes through product behavior metrics, with the system tracking who adopted, who stalled, and where to follow up, ensuring that nudges move real usage patterns.
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