Bidhelm acts as an AI marketing department that handles research, ads, landing pages and social media on a daily basis. It learns your product, your customers and your brand voice so communications stay consistent. It operates continuously, showing its work with explanations for each change and result, and it runs without requiring constant meetings. The system is designed to function as a department that works for you rather than a manual tool.
Bidhelm reads your account, analyzes performance, and reallocates budget to what yields results. It reports back on every change and provides reasons for why actions were taken. It aims to reduce the need for ongoing manual oversight while maintaining control through configurable limits and explicit justifications.
Users connect Google Ads and their X profile to Bidhelm, after which the platform starts to read the account, learn the business, and get to work. It runs daily, making adjustments and reporting on outcomes, while allowing setting limits and approvals when needed.
The product is offered with a 14-day free trial, and plans scale across Starter, Growth and Agency, with base fees plus a percentage of ad spend. It supports multiple ad accounts and social accounts, with various seats and add-ons available.
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