Chat33 is a DM automation and influencer campaign platform built by Nitrotech Inc. It automates Instagram and Facebook direct messages, turning comments, story replies and inbound DMs into conversations, and it manages influencer campaigns with video tracking across Instagram Reels, YouTube and TikTok. It is aimed at creators, growing brands and businesses that want to convert social engagement into direct messages and manage influencer payouts from one dashboard.
A user connects an Instagram or Facebook account through OAuth, so Chat33 never sees or stores a password, then builds a flow in a visual, drag-and-drop builder with no code required. A flow can trigger on a comment keyword, a story reply, a DM keyword, or a first message, and reply with a DM, a public comment reply, or both within seconds. Every message is sent through Meta's official Instagram and Facebook APIs after passing Meta's App Review.
Chat33 includes a built-in CRM with tags and segments, an analytics dashboard tracking opens, clicks, replies and conversions, and a template library of pre-built flows. For influencer campaigns, brands can fund budgets through Stripe escrow, browse influencer profiles, track video views automatically across Instagram Reels, YouTube and TikTok, and release milestone-based payouts through Stripe Connect when view targets are hit. The platform also publishes and schedules posts across Instagram, Facebook, Threads, TikTok, YouTube, X, LinkedIn and Bluesky from one calendar.
Chat33 is also available as a tool inside AI agents: connecting it once exposes actions such as publishing, scheduling, building DM flows and reading analytics inside Claude, ChatGPT, Cursor and Codex, alongside a REST API, webhooks and an n8n node. Pricing runs from a Free plan at $0/month with 100 active contacts, 3 flows and 3 channels, through Starter at $19/mo, Pro at $49/mo and Business at $79/mo, up to Enterprise at $199/mo.
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