Versive

Versive provides AI-moderated interviews, surveys, usability tests, and synthetic users in one place, enabling teams to run research studies at scale. The platform supports product, design, brand, marketing, and user research teams who need fast, AI-assisted insights from real or synthetic participants.

Versive combines AI moderation with quantitative and qualitative questions, allowing researchers to run studies that include real participants, AI personas, or both. It emphasizes speed and flexibility in building, conducting, and analyzing studies across multiple research methods.

The tool is positioned for research teams across product design, brand and marketing, user research, and market research. It supports validating concepts, testing prototypes, and gathering feedback from large or targeted audiences, with features like branching logic, multi-language support, and embedded studies.

Versive integrates AI assistants, MCP access, and enterprise features such as SOC 2 and GDPR compliance, aiming to streamline the research workflow from study creation to insights.

Use cases

• Product & Design teams validate concepts, test prototypes, and uncover user needs
• Brand & Marketing teams test messaging and creative with real customers
• User Research teams run interviews at scale and uncover user needs
• Market Research teams understand markets with large-sample methods