Roll

Roll is an AI-powered studio for creating remote, studio-quality videos using a smartphone. It targets content creators and teams who want professional-looking videos without traditional gear. The platform emphasizes delivering high-quality output with simplified tools and mobile-first production, aiming to reduce the cost and complexity of producing remote video content.

Roll records studio-quality remote video calls, adds special effects, and edits and publishes in minutes. It relies on AI to enhance the smartphone’s capabilities, offering a path to professional results without a traditional production setup. Roll is a tool for quickly turning remote footage into polished video content rather than a full-service studio.

Roll combines real-time effects with post-production options to broaden the creative choices available in a mobile workflow. The technology is capable of producing engaging visuals with less effort than conventional postproduction, appealing to creators, marketers, and producers seeking faster turnaround and lower costs.

Roll promotes various production scenarios and formats, including remote interviews, webinars, podcasts, and virtual conferences, suggesting a flexible use across different remote video contexts.

Use cases

• Turn CEO-recorded webinars into professional marketing videos
• Produce remote interview content with studio quality