Released is a Sydney-based software company that builds Jira-native products to help product and product marketing teams plan work, understand customers, and communicate progress. It is founded by former Atlassians and operates from Sydney, Australia. The company emphasizes staying connected to Jira as the source of truth and reducing manual upkeep across teams.
Released develops tools on top of Jira so that the place where work happens remains the source of truth. The products aim to help teams keep customers and stakeholders informed without maintaining a second system. This includes roadmaps, release notes, and customer feedback integrated within Jira workflows.
The team has decades of experience building Jira, Confluence, Bitbucket, and developer tools at Atlassian. The founders and leadership focus on Jira-native software and the needs of product teams. The overall goal is to improve communication and visibility across delivery teams and external audiences.
Released provides documentation and guides for BetterBoard and Released Hub, and highlights security practices and trust through a dedicated Trust Center. The approach centers on Atlassian Forge-based products and Jira-native integration to reduce manual steps and streamline work.
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