Plainly

Plainly is a platform that automates video creation at scale by using After Effects templates, data sources, and cloud rendering. It targets teams and organizations that need to produce large volumes of personalized or data-driven videos, such as marketers, agencies, and software companies. The tool emphasizes templated workflows and automation to replace repetitive manual work with scalable processes. It presents itself as a platform that connects templates and data to generate many video variants automatically.

Plainly operates by letting users create templates in After Effects, upload them to the platform, and link data from CSV files, APIs, or native integrations. It then renders video variants in the cloud and distributes them to chosen destinations. The system also provides a web application to manage projects and teams, and supports integration with other tools to streamline workflows.

The platform supports features like native After Effects templates, cloud-based rendering, unlimited scalability, various data sources, and automated distribution. It offers an editing API for building custom workflows, and an After Effects plugin to connect After Effects directly with Plainly. It highlights security and enterprise capabilities, along with services such as training, support, and professional services on higher plans.

Plainly describes its growth and mission as enabling templated, personalized video creation at scale for multiple industries, including media, real estate, e-commerce, and creative fields. It presents a team and investor-backed background, and frames its product as a robust automation platform that integrates with existing tools and workflows to help teams produce video content more efficiently.

Use cases

• Create data-driven videos at scale in a few clicks.
• Localize videos for multiple markets.