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Guidance

The Mathematical Operating System for CPG Brands. No consultants required.

Guidance

About Guidance

What is Guidance?

Guidance is designed to address common challenges faced by consumer packaged goods (CPG) brands through innovative workflow solutions. Although it is not yet available for live product demonstrations, the platform aims to provide valuable insights and tools that can help streamline operations and improve efficiency.

As part of its development, Guidance is inviting CPG brands to join as design partners. This collaboration will allow participants to influence the commercial build, prioritize workflows, and shape the rollout sequence, ensuring that the final product meets the specific needs of growing brands.

Guidance Features

Guidance is designed to address common challenges faced by consumer packaged goods (CPG) brands by providing a conceptual workflow that helps streamline operations. Although it is not yet available for live product demonstrations, it aims to assist users in navigating supplier price changes, new customer orders, and ingredient shortages effectively.

As part of its functionality, Guidance offers the following features:

Workflow illustrations for operational challenges.

Collaboration opportunities as a design partner to influence product development.

Accessible pricing model aimed at supporting growing CPG brands.

Why Guidance?

Guidance offers a unique value proposition for growing CPG brands by providing access to enterprise-grade operations software without the associated high costs. This approach allows brands to benefit from advanced tools and resources that can streamline their operations and enhance productivity.

By participating as a design partner, users can directly influence the development of the product, ensuring that it meets their specific needs and challenges. This collaborative approach not only fosters a sense of ownership but also helps in creating a solution that is tailored to the realities of the CPG industry.

Access to enterprise-grade software at accessible pricing.

Opportunity to shape product features and workflow priorities.

Early access to innovative solutions designed for operational challenges.

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Key Features

Inventory management
Connected COGS
Lot-level traceability
Production workflows
Compliance support

How to Use

1

Visit the Website

Navigate to the tool's official website.

Pros & Cons

What's good

✓Accessible pricing model for growing CPG brands
✓No feature gating across tiers
✓Unlimited users policy
✓Activity-based pricing model

What's not good

No cons listed

Pricing

Scale
$899
mo
  • For brands $5M–$15M
  • Complex operations
  • Multiple co-packers
  • High-volume compliance and forecasting needs
  • Unlimited users
Growth
$499
mo
  • For brands $1M–$5M
  • Multiple SKUs
  • Active co-packer relationships
  • Regular compliance requirements
  • Unlimited users
Starter
$199
mo
  • For brands under $1M revenue
  • 1–3 SKUs
  • Light co-packer activity
  • Getting COGS right for the first time
  • Unlimited users

Guidance Traffic Analysis

Monthly Visits
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Avg Visit Duration
00:00:00
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Pages per Visit
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Bounce Rate
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Visits over time · all traffic

Frequently Asked Questions