Birdseye

Birdseye is a software platform that builds marketing infrastructure for modern teams. It combines AI-powered search visibility with direct mail and cross-channel capabilities. The product set includes Yolando for search-related brand growth and BirdseyePost for scalable direct mail programs, aiming to help brands be found and engage audiences both online and offline.

Yolando is a component that helps brands get found, cited, and recommended by AI. The focus is to help brands show up and win in AI-powered search, integrating AI-driven signals into brand visibility.

The approach emphasizes precision targeting and automation, offering a way to handle direct mail campaigns from planning through to fulfillment. The language suggests a turnkey experience for marketers who want data-driven mail at scale.

The company is venture-backed with notable funding and emphasizes a combined capability across digital and physical channels. The technology is infrastructure for modern marketers, spanning AI conversations, online discovery, and physical outreach to support growth initiatives.

Use cases

• Brand visibility in AI-powered search via Yolando
• Data-driven direct mail campaigns with BirdseyePost