Almeta ML

Almeta ML is a machine learning service for predicting customer behavior on websites. It predicts what customers will do next, such as likelihood to buy, what to recommend, and when to reach them, with predictions updating in real time across channels. The tool targets ecommerce teams seeking to optimize personalization and marketing automation by using predictive metrics.

Almeta ML offers pre-built models for product recommendations, cross-sells and upsells, and customer intent predictions. It emphasizes personalization by understanding each visitor’s behavior and applying business priorities to determine recommendations and timing.

The service combines user behavior data with business context such as inventory levels, profit margins, and delivery times to tailor recommendations per visitor. It supports multiple models and objectives, enabling simultaneous deployment and audience sharing across websites or brands, with instant adaptation to price changes and stock updates.

Almeta ML provides a 14-day free trial and mentions connectors, a lightweight web tag, and an API for integrations.

Use cases

• Personalize every touchpoint across webpages, emails, and ads.
• Cross-sell and upsell along the shopping journey.